Trading and networking, the social way
Let’s keep it simple. Zerodha, the brand, wanted to create a platform where people interested in stocks, market and currencies could meet, discuss, ask or answer anything that falls under the category of trading. Except, they wanted a completely different platform to what currently exists.

We brought in the idea of integrating social networking with various social media platforms and put it into action. Indeed, it was also a necessity for it to be user-friendly. Now enthusiasts, novices and aficionados have one platform where they can ask, answer, share and even get rewarded for their participation.